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amazon Sizzle

deliverables:

TVC Adverts, Online Promos, Social

ROLE:

CLIENT:

Design & Animation

XCM D1

I worked in-house with Amazon's internal marketing team XCM on a short-term contract, over their busy Summer Prime Day and Q4 Winter holiday periods. Taking part in campaigns for their vast and varied eco-system of Music, Film, TV, Sports and of course, retail.
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Main responsibilities were to design and create motion branded templates, that could be used by business partners to promote special deal events. The goals of which were to look both fresh and new, but also feel on-brand.
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There was also opportunities to create RND, of fully 3D and VFX concepts - that could be used in more specialist campaigns in the future. Once again attention grabbing and totally unique, but that were iconically linked and instantly recognisable to Amazon customers.

AMAZON FASHION | BRAND BOOK

deliverable:

Online Promo

CLIENT:

XCM D1

ROLE:

Design & Animation

date:

Jan 2019

Promo created for Amazon's Fashion brand book. Video footage was provided - in which I then designed & animated full video from conception to final.

AMAZON | endless summer

deliverable:

TVC advert

CLIENT:

XCM D1

ROLE:

Part of VFX compositing team.

TVC advert for Amazon's endless Summer campaign. I was part of a much larger team, that was setup with a film vfx pipeline, led by ex-MPC & The Mill staff. The final TVC advert set the difficult task, to show unrealistically large objects seamlessly coming out of Amazon boxes. It was a fantastic campaign to work on and an amazing high-budget / high-profile TVC advert to be involved with.

The scenes were shot multiple times on a motion-rigged camera - providing background matte, people with boxes and manipulated objects. Once editted and colour graded, my role alongside other team members - was VFX & compositing of the elements together.

2018 - Present

date:

© 2026 Adam Hammour

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